Dealfront vs VisiLead
One of these brands no longer exists. Here is what a Dealfront buyer is actually comparing in July 2026, with verified current pricing.
If you are comparing Dealfront in 2026, you are really comparing Leadfeeder. On March 24, 2026, Dealfront retired its own name and unified the whole company under the Leadfeeder brand, reversing the 2022 move that had merged Leadfeeder and Echobot into Dealfront in the first place. dealfront.com now 301-redirects to leadfeeder.com, logins moved to app.leadfeeder.com, and the modules were renamed: the visitor identification product is now called Web Visitors, Promote became Campaigns, and the old Dealfront API became the Leadfeeder API. The company was explicit that contracts, pricing, and plans did not change.
That matters because the Dealfront name mostly stood for the enterprise half of the platform: Target, a prospecting database built on European trade registers, plus Datacare for CRM hygiene, Connect, and display advertising, most of it sold through sales calls rather than a pricing page. All of that continues under the Leadfeeder name. The published entry point is the Discover plan at EUR 79 per month on annual billing (EUR 113 monthly) for 50 identified companies, the tiers climb to EUR 369 and EUR 599 per month, and the deeper modules are still quote-priced.
VisiLead sits at a different altitude. It is a self-serve tool that identifies who is on your website, companies globally and individual people on US traffic, and ties those visits to the channels that produce revenue. Plans run from a free tier to $299 per month, every price is public, and setup is a script you install yourself in about two minutes. This page compares the two honestly: what Dealfront's platform still does better, where the credit math and quote-based modules work against smaller teams, and which one fits the job you are hiring for.
VisiLead vs Dealfront: feature by feature
Side-by-side comparison of pricing, identification, attribution and integrations.
| Feature | VisiLead | Dealfront |
|---|---|---|
| Brand status (July 2026) | Independent and sold under one brand at visilead.co. | Rebranded to Leadfeeder on March 24, 2026; dealfront.com 301-redirects to leadfeeder.com and logins moved to app.leadfeeder.com. Contracts and pricing explicitly unchanged. |
| Starting price | $29/mo Starter with 100 credits; annual billing saves 20%. | EUR 79/mo (Discover, annual billing; EUR 113/mo monthly) for 50 identified companies and 50 credits. Deeper modules are quote-priced. |
| Free plan | Free plan with 10 credits, no credit card required. | Lite: free forever, last 100 identified companies per month, 7-day visitor history, unlimited users. |
| Person-level identification | Yes, individual visitors on US traffic; company-level everywhere else. | No. Identification is company-level; named contacts come from the Target database and consume credits. |
| Company-level identification | Yes, globally. A credit is only spent when a visitor is actually identified. | Yes, via Web Visitors (the module formerly named Leadfeeder), a technology lineage going back to 2012. |
| Revenue and channel attribution | Multi-channel attribution from the $29 Starter plan; revenue attribution by channel via CRM on Scale ($299/mo). | Not offered. Feeds and filters show visitor behavior and traffic source, but nothing ties channels to closed revenue. |
| Prospecting database | No database. VisiLead only identifies people and companies that actually visit your site. | Yes. Target draws on European trade registers with 100+ filters; review roundups cite 26M European companies against about 8.5M in the US. |
| Intent signals | No standalone intent module; VisiLead reads intent from first-party behavior, which visitors were identified and which channels brought them. | Intent signal filtering is included from the Activate plan (EUR 369/mo annual), a steep step up from the EUR 79 entry tier. |
| CRM integrations | HubSpot, Salesforce, and Pipedrive, plus Slack, webhooks, Zapier, and an API. | Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, Zoho, and SuperOffice, plus Slack, Teams, Zapier, and APIs. |
| Data history | 14 days on Starter, 30 days on Growth, 90 days on Scale. | 7 days of visitor history on the free Lite plan. |
| Setup | Self-serve script install, about 2 minutes, no sales call. | Script install with a claimed 4-minute setup for visitor ID; the deeper modules typically require demos and sales conversations. |
| Contract terms | Monthly or annual on every plan; annual saves 20%. | Annual billing saves 30%; the EUR 599/mo Scale tier is annual-only; Enterprise and legacy module pricing is by quote. |
| European data depth | Identifies companies globally; person-level identification is US-only. | Its strongest suit: trade-register sourcing and DACH/Nordics coverage that most US-built tools cannot match. |
| Credit economics | 1 credit = 1 identified company or person; unidentified visitors cost nothing. | Reviewers flag that credits are consumed when revealing contacts and again when syncing them to a CRM; extra credits are sold in blocks of 100 to 5,000. |
Dealfront details verified July 2026 from public pricing pages and review platforms. Spot something outdated? Tell us and we will fix it.
Which one fits your team?
Choose VisiLead if…
- Your traffic is heavily US and you want the actual person, not just the employer, when someone reads your pricing page.
- You care more about which channels produce pipeline than about building cold lists; multi-channel attribution is included from the $29 plan.
- You want to test on real data today: the free plan has 10 credits, no card, and installation takes about two minutes.
- You run multiple sites: Growth covers 3 websites at $79/mo and Scale covers unlimited websites.
- Quote-based pricing is a dealbreaker and you want every price, from free to $299/mo, on a public page.
Choose Dealfront if…
- You sell into DACH or the Nordics and need firmographics sourced from official European trade registers rather than scraped data.
- You want one vendor for visitor identification, a prospecting database, CRM enrichment, and B2B display ads, and you have budget for quote-priced modules.
- Your legal team wants an EU-headquartered vendor with GDPR compliance designed into how the data is collected, not bolted on afterward.
- You have outgrown pure visitor identification and need to build outbound lists with 100+ firmographic filters.
- You are already a Dealfront customer with no real complaint: the rebrand changed nothing contractual, so switching costs likely outweigh the gains.
Our honest verdict
The honest split is by job, not by feature count. A ten-person sales org selling into Germany, with a compliance officer in the room and a mandate to build outbound lists from verified registry data, should be talking to Leadfeeder and can ignore the Dealfront name entirely now. That is what the Target database and the quote-priced platform tiers were built for, and no lightweight tool replicates trade-register sourcing. A team whose real question is which visitors and which channels turn into revenue is buying a different product. For that job, the platform charges EUR 369 per month before intent filtering appears, still without person-level identification or revenue attribution, while VisiLead includes attribution at $29 per month and identifies individual US visitors from the same script. Match the tool to the motion: database-driven European outbound points one way, website-conversion economics point the other.
Frequently asked questions
Is Dealfront still a company?+
Yes, but the brand is gone: on March 24, 2026 Dealfront unified under the Leadfeeder name, and dealfront.com now redirects to leadfeeder.com. The legal entities (Dealfront Group GmbH) and all contracts remain unchanged; the company called it a brand change, not a contract change. The product you knew as Dealfront is now sold as Leadfeeder, with the visitor identification module renamed Web Visitors and Promote renamed Campaigns.
How much does Dealfront (now Leadfeeder) cost in 2026?+
The published entry plan is Discover at EUR 79 per month on annual billing (EUR 113 month-to-month) for 50 identified companies and 50 credits. Activate is EUR 369/mo annual (EUR 527 monthly) with 1,000 identified companies and intent signal filtering, Scale is EUR 599/mo on annual-only billing, and Enterprise is custom-quoted. A free Lite plan shows your last 100 identified companies with 7 days of history. The rebrand explicitly changed no pricing.
Does Dealfront identify individual website visitors?+
No. Identification is company-level: Web Visitors tells you which business visited, and named contacts come from the Target prospecting database, which consumes credits per reveal. VisiLead identifies individual people on US traffic and companies globally, with one credit per successful identification and nothing charged for unidentified visitors.
What happened to Dealfront Target and Connect?+
They continue under the Leadfeeder brand. The March 2026 rebrand FAQ lists renames for the visitor module (now Web Visitors), Promote (now Campaigns), and the APIs, while the sales-intelligence products carried on. Their pricing remains quote-based, which review roundups consistently flag: only the visitor identification tiers have public prices.
Is Dealfront GDPR compliant?+
Yes, GDPR compliance is one of its genuine strengths. The platform is EU-headquartered (Dealfront Group GmbH), sources firmographic data from European trade registers, and builds compliance into collection rather than adding it afterward, which is a large part of its DACH market position. VisiLead approaches privacy seriously too, in its own way: it ships a consent-gate mode and honors Global Privacy Control signals.
Can I try both Dealfront's platform and VisiLead for free?+
Yes. Leadfeeder's Lite plan is free forever, showing your last 100 identified companies with 7 days of history, and paid plans carry a 14-day trial with no credit card. VisiLead's free plan includes 10 identification credits, also without a card. Running both scripts on the same site for two weeks is the cheapest way to compare identification quality on your actual traffic.
Do existing Dealfront contracts change after the rebrand?+
No. The company stated that subscriptions, pricing, features, data, and access all remain the same, no contract re-signing is required, and existing DPAs stay valid. What does change is operational: logins moved to app.leadfeeder.com, emails now come from @leadfeeder.com, and the old Dealfront API is now called the Leadfeeder API.
Try the Dealfront alternative with revenue attribution built in
Install one script, see the companies and people visiting your site, and know which channels actually close revenue. Free plan, no credit card.