Leadinfo Pricing: What You Actually Pay in 2026
Published plans run from €69 to €889 per month, but your real number is set after a 14-day trial measures your traffic. Here is how the tiers, add-ons, and quote process work.
Leadinfo will not tell you your exact price up front, and that is by design. The 14-day trial is how Leadinfo sizes you up: it counts how many unique companies it identifies on your site, and your "tailored" quote is calculated from that volume once the trial ends. The published numbers on leadinfo.com are entry points, not what most accounts pay.
The structure itself is straightforward. Starter begins at €69 per month and covers 0 to 50 identified companies. Scale starts at €159 and Pro starts at €359, and both climb with volume, reaching about €539 and €889 per month once you pass 5,000 identified companies. Leadinfo says around 30% of website visitors resolve to an identifiable company, so a site with even modest B2B traffic can land several tiers above the advertised starting price.
Then come the add-ons. Autopilot (automated outreach) runs from €39 per seat, Leadbot Business starts at €39 per month, and Liquid Content at another €39 per month. A third-party analysis by prospeo.io estimates that a realistic small-team setup lands around €108 per month and growth teams around €250. The full breakdown follows, plus the contract terms that generate most of the billing complaints on Trustpilot.
Leadinfo plans and prices
| Plan | Price | What you get |
|---|---|---|
| Starter | From €69/mo | 0 to 50 unique identified companies per month, core company identification, real-time dashboard, CRM integrations |
| Scale | From €159/mo | Higher identified-company volume; price climbs with traffic to about €539/mo at 5,000+ identified companies |
| Pro | From €359/mo | Top tier with the fullest feature set; scales to about €889/mo at 5,000+ identified companies |
| Autopilot (add-on) | From €39/seat | Automated outreach to identified companies, billed per seat on top of your plan |
| Leadbot Business (add-on) | From €39/mo | On-site chatbot for capturing visitor details |
| Liquid Content (add-on) | From €39/mo | Dynamic website personalization based on the identified company |
Prices verified July 2026 from public pricing pages and documented buyer data. Vendors change pricing; confirm before you buy.
What the pricing page doesn't tell you
Your quote arrives after the trial, not before
The 14-day trial is non-binding and needs no credit card, but Leadinfo uses it to count the unique companies identified on your site and then prices you accordingly. If your traffic resolves to more companies than you expected, your first real offer can sit well above the €69 Starter figure. Leadinfo does not publish a way to lock in a price before that measurement happens.
The bill grows with your traffic, automatically
Pricing is tiered by identified-company volume, so a successful quarter of marketing raises your Leadinfo cost even if your sales team works the same number of leads. Scale runs from €159 to about €539 per month and Pro from €359 to about €889 as you approach 5,000+ identified companies. G2 reviewers flag lead quality issues (12 mentions), which stings more when every identified company, relevant or not, pushes you up a tier.
Add-ons stack €39 at a time
Autopilot is priced from €39 per seat, and Leadbot Business and Liquid Content each start at €39 per month. None of these are included in the base plans. Prospeo.io's analysis puts realistic small-team spend near €108 per month and growth-team spend near €250, well above the advertised €69 entry point.
Cancellation requires one month's notice
You must give notice at least one month before your next invoice date or you are charged for another cycle. This rule is a recurring source of billing complaints in Leadinfo's Trustpilot reviews, typically from customers who cancelled a few days too late. Set a calendar reminder well before renewal if you are trialing it seriously.
The annual discount is not published
Annual and biennial commitments carry a discount, but Leadinfo does not publish the percentage; third-party estimates put it at 10 to 20%. That makes it hard to compare the true annual cost against competitors with published annual pricing. Ask for the exact figure in writing before committing to a multi-year term.
How Leadinfo pricing compares to VisiLead
The honest math: Leadinfo's realistic spend of €108 to €250 per month buys you company-level identification with strong European coverage, EU-only hosting, and a claimed 220M-company database. If your pipeline is mostly European B2B and you want a mature, GDPR-positioned tool with deep CRM integrations, that money is defensibly spent. Its G2 rating of 4.3/5 across about 832 reviews reflects a product people genuinely find easy to set up and use. VisiLead's equivalent tiers cost less in absolute terms: Starter is $29 per month for 100 credits, Growth is $79 for 500 credits, and Scale is $299 for 2,500 credits, where a credit is one successfully identified company or person and unidentified visitors cost nothing. There is also a free plan with 10 credits and no credit card, versus Leadinfo's trial-only entry.
Where the comparison tilts harder is what a credit gets you. Leadinfo identifies companies only; the wish for person-level detail shows up 13 times in its G2 complaints, and its match rate on North American traffic is estimated to be notably lower than in Europe (the January 2026 Visitor Queue acquisition is aimed at fixing exactly that). VisiLead identifies companies globally and individual people on US traffic, and its Scale plan ties identified visitors to channel and closed revenue through your CRM. VisiLead is not the cheaper-clone play here; it is a different bet, priced in fixed credit bundles you choose rather than a tier your traffic chooses for you.
Is Leadinfo worth it?
Leadinfo is a respectable pick for European B2B teams that want company-level identification with EU hosting and can budget about €108 to €250 per month, per prospeo.io's third-party estimates, once add-ons and real volume are priced in. Go in with eyes open: your final quote is set after the trial measures your traffic, and cancellation needs a month's notice. If you sell into the US, need to know who the person was, or want your spend fixed rather than traffic-dependent, VisiLead's credit-based plans, Starter at $29 through Scale at $299, are the more predictable route.
Leadinfo pricing FAQ
How much does Leadinfo cost?+
Leadinfo costs from €69 per month on Starter (0 to 50 identified companies), from €159 on Scale, and from €359 on Pro, with the top tiers reaching about €539 and €889 per month at 5,000+ identified companies. Pricing is tiered by how many unique companies the tool identifies on your site, and your final quote is issued after a 14-day trial measures that volume. Add-ons like Autopilot (from €39 per seat), Leadbot Business (from €39/mo), and Liquid Content (from €39/mo) cost extra.
Does Leadinfo have a free plan?+
No, Leadinfo has no free plan, only a 14-day free trial that requires no credit card and is non-binding. The trial also serves a commercial purpose: Leadinfo counts the unique companies identified during those 14 days and bases your paid quote on that number. If you want a permanently free tier for visitor identification, VisiLead offers a free plan with 10 identification credits and no credit card required.
Why does Leadinfo only give a final price after the trial?+
Because Leadinfo prices by identified-company volume, it uses the 14-day trial to measure how many unique companies resolve on your site, then issues a tailored quote. Leadinfo states that about 30% of website visitors can be identified as companies, so higher-traffic sites land in higher tiers. The practical effect is that the advertised €69 per month is a floor, not a typical bill.
What do Leadinfo's add-ons cost?+
Leadinfo's add-ons are priced separately from the base plans: Autopilot starts at €39 per seat, and Leadbot Business and Liquid Content each start at €39 per month. Third-party analysis by prospeo.io estimates that with add-ons included, a small team realistically spends around €108 per month and a growth team around €250 per month, versus the €69 advertised entry price.
Is Leadinfo worth the price?+
Leadinfo is worth it for European B2B companies that want reliable company-level identification with EU-only hosting and strong CRM integrations; it holds a 4.3/5 G2 rating across about 832 reviews and reviewers repeatedly praise how easy it is to set up. It is a weaker fit if you need person-level identification (a complaint raised 13 times on G2), sell mainly into North America where its match rate is estimated to be lower, or dislike pricing that rises automatically with your traffic. Lead quality complaints (12 G2 mentions) also matter more when every identified company counts toward your tier.
How do I cancel Leadinfo?+
You must cancel at least one month before your next invoice date, otherwise Leadinfo charges you for another billing cycle. This one-month notice rule is a recurring source of billing complaints in Leadinfo's Trustpilot reviews. If you are on an annual or biennial commitment, check your contract's specific end date and set a reminder well before the notice window closes.
What is a cheaper alternative to Leadinfo?+
VisiLead is a lower-cost alternative starting at $29 per month for 100 identification credits, with a free plan (10 credits, no credit card) that Leadinfo does not offer. Unlike Leadinfo's company-only identification, VisiLead identifies both companies globally and individual people on US traffic, and only successfully identified visitors consume credits. Leadinfo remains the stronger choice if deep European data coverage and EU-only hosting are your top requirements.
Know what you pay for, and what it returns
VisiLead starts free and tells you which channels actually close revenue. $29/mo entry, no annual lock-in, no sales call.